Michele McRae, MN, BSN Founder Swaddle & Bloom

Bringing Three Decades of Newborn Expertise into the Heart of Your Home

Those first months can feel overwhelming: Sleepless nights, endless questions, & pediatric visits that leave you wishing for more guidance - That’s where I come in

With over 30 years of experience caring for infants as a Registered Nurse and Neonatal Nurse Practitioner, I created Swaddle & Bloom to share that trusted expertise with families - Offering compassionate guidance & support in the comfort of your home

At Swaddle & Bloom, My goal is to empower parents to feel confident & supported during the early weeks & months at home - My guidance is personalized, evidence-based, & always free of judgment, because every baby (and every parent) is unique

Why Families Choose Swaddle & Bloom

  • 30+ years of hands-on newborn care expertise

  • Insight from decades of NICU experience as RN & ARNP

  • Compassionate support tailored to your family

  • Holistic care honoring your parenting style

  • Practical teaching to empower you to make confident decisions

Mission Statement

At Swaddle & Bloom, my mission is to empower new parents with confidence, compassion & clarity as they navigate the earliest days of their newborn’s life

Drawing on over 30 years of neonatal expertise, I provide personalized, holistic support

Every family deserves thoughtful guidance, calm reassurance & a nurturing start as they bloom into their new role